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ITN TECHNOLOGY
AND DATA
ITN’s Technology Platform connects directly to suppliers to create new, and higher media value through centralized automated intelligence.
Advance The Abilities Of Marketing Automation
DATA
INSIGHTS
INSTRUCTIONS
ACTIONS
ITN’s weekly optimizations process 3.5+ Billion lines of data, analyzing station inventory to fulfill client contracts, steward schedules, and submit proposals.
All Commercials Processed 3 Days After Each Week
ITN annually places and processes over 40 Million individual commercial airings on TV on 1,100+ Broadcast Stations and 70+ Cable Networks.
ITN Technology and Schedule Management
Targets and Follows
Consumers
Identifies Changing
Trends
Ensures Each Client’s
Schedules Deliver
In-Flight
Since 2000:
Incremental National Television Dollars
Delivered to Local Stations and MVPDs
$7.5+
Billion
ITN brings the large supply of local television inventory and audience in the most trusted content to the forefront of national, technology-driven marketing solutions.
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