About ITN
Forged by Technology.
ITN brings TV advertising fully into the programmatic age. We pair deep local TV expertise with advanced technology to deliver digital-level speed, control, and efficiency across every screen.
Our Team
Local TV Expertise & Technology Know-How
Since launching in 1983, our team has rewritten the rules of local TV advertising. We’ve challenged legacy models, automated manual processes, and unlocked access to a once-fragmented and difficult-to-activate local TV marketplace. Curiosity and the tireless search for better solutions are key elements of our company culture. From pioneering locally sourced national television to developing early end-to-end workflow systems, our focus has always been on delivering what comes next – first.
Our Beliefs
Building With Purpose
ITN has evolved as an industry leader by solving real problems with market-leading technology, not by chasing trends. We believe technology should remove barriers, not create them. Provide clarity, not confusion. And scale responsibly to deliver long-term value for clients, partners, and investors. These beliefs guide everything we build, now and into the future.
Our Technology: The NXTv Advantage
The ITN NXTv Advantage is a suite of software that solves the most persistent challenges facing media buyers and sellers: lack of transparency, slow data analysis, evolving availability, and fragmented workflows.
Developed through decades of organic innovation, ITN NXTv Advantage includes four core offerings:
Each platform is modular and engineered to scale, expanding seamlessly as your clients, data, and inventory grows.
