Todd Watson is the Chief Executive Officer and President of ITN, where he is leading the company’s transformation into a technology-first company focused on modernizing how local TV advertising is activated across broadcast, cable, and streaming.

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Todd has placed proprietary technology at the center of ITN’s strategy, accelerating automation, operational efficiency, and the industry’s transition toward programmatic enablement of local TV advertising. By combining technology with deep industry relationships, he is advancing ITN’s evolution toward a platform-driven model that enables agencies and advertisers to execute campaigns more efficiently across highly fragmented local markets.

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Through this strategy, Todd continues to guide ITN’s transformation and position the company at the forefront of the next phase of innovation in local TV advertising.